Professional Development Workshops
The Professional Development Workshop series, organized by Cleveland Rocks: Past, Present, Future, offers resources for artists to help more them forward in their career. These free workshops are held monthly from 2-4pm at the Beachland Tavern.
Workshop #1: Artist Bios
Sunday, March 20, 2022
2-4pm • Beachland Tavern
Often the first piece of information available to the public and offers you a chance to frame your music and give audiences a reason to want to learn more. Our panelists of journalists and writers will guidance on what makes a good bio and also offer critique for those attendees who bring one. Bridget Caswell, a local photographer, will be available to take free headshots during the event.
Panelists include Afi Scruggs, David Sierk, Jimi Izreal, Anastasia Pantsios
Watch the 3/20 Artist Bio Workshop Live stream:
Workshop #2: EPKs
Sunday, April 24, 2022
2-4pm • Beachland Tavern
An EPK, or electronic press kit, is a digital version of a promotional package for musicians to share with venues, festivals, or talent buyers. It is a general online resume to sum up a musician’s career to date.
Panelists include Michael McFarland, Dawn Marshman, Wallace Settles, James Carol and David Kennedy.
Watch the 4/24 Electronic Press Kit Workshop Live stream:
PROs, or Performing Rights Organizations, are responsible for collecting income on behalf of songwriters and music publishers when a song is publicly broadcast or performed.
Panelists include Russell Carter, John Latimer, Andrea Liguore and David Kennedy
Workshop #4:
Marketing & Advertising for Independent Musicians
Sunday, June 12, 2022
2-4pm • Beachland Tavern
Promoting your music in 2022; building a website and email list,
the importance of social media, getting on playlists, reaching radio
stations, blogs, and podcasts.
the importance of social media, getting on playlists, reaching radio
stations, blogs, and podcasts.
Panelists TBA.
The Professional Development Workshop Series is made possible with support from:
